26 Reasons to NOT Create Your Personal Brand

by Chad Levitt

For those of you that don’t know — I’m a contributing author each Saturday over at the Personal Brand Blog, a top 50 AdAge ranked blog.  I believe building, promoting and monitoring your personal brand is essential in our Web 2.0 world and especially important for sales reps.

Here is my post from this Saturday — it was a pretty popular post. Enjoy!

Have you ever considered whether you should create your personal brand? Have you been procrastinating? Are you thinking that 2010 will be the year you jump on the personal branding band wagon?

Maybe you should read this first before you take the plunge.

Here are 26 reasons to NOT create your personal brand:

  • You do not want to differentiate yourself
  • You want to receive less opportunities
  • You want to achieve your goals slower
  • You do not want to be found online
  • You do not like meeting new people digitally
  • You do not want to be seen as a thought leader
  • You want to make less money
  • You prefer more risk
  • You want less job security
  • You do not want to make sacrifices
  • You do not want to take control of your career
  • You do not see the value in social media
  • You are unwilling to learn new trends
  • You do not want to try something new
  • You do not care about personal branding
  • You are willing to let others speak for you
  • You prefer to live in the past
  • You are stubborn
  • You are a late adopter
  • You are not driven to succeed
  • You do not want to rise above the noise
  • You do not aspire to be a leader
  • You do not want to create your circumstances
  • You prefer to be passed over
  • You prefer to not have a voice
  • You think branding is only for companies

Personal branding is your gateway to success

I’m sure you all get it by now — there is no good reason to not create your personal brand. If you have a goal and it is something you want to reach — your personal brand can help get you there faster. I have still haven’t heard a reasonable excuse to not create your personal brand — and there are some creative excuses out there.

What do you think? Did I miss any reasons to NOT create your personal brand? Please leave your reason to NOT create your personal brand in the comment section below. Let’s get some good one’s going.

To subscribe to the New Sales Economy blog click here.

Related posts:

  1. Sales 2.0 Strategy | Build Your Personal Brand Now
  2. Me 2.0: Build a Powerful Personal Brand to Achieve Career Success
  3. 10 Little Ways to Boost Your Sales in a Big Way via Your Personal Brand
  4. The Tri-Fecta of Sales Opportunity: Personal Branding, Social Media and Inbound Marketing
  5. 33 Personal Branding Lessons from Baseball Lore

This website uses IntenseDebate comments, but they are not currently loaded because either your browser doesn't support JavaScript, or they didn't load fast enough.

{ 1 trackback }

uberVU - social comments
01.07.10 at 10:54 pm

{ 0 comments… add one now }

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Previous post:

Next post: