If you’ve ever been in marketing or sales you know how important quality lead generation is to the revenue pipeline. You also know how hard it can be. In a recent Marketing Sherpa survey, 78% of CMO’s cited quality lead generation as their biggest marketing challenge. While generating those high quality leads to feed sales is no easy task, it can be done. Below is a handy little infographic that details the modern lead generation process from the inbound channel.
The Inbound Marketing Process Infographic
- Google Adapts Search Platform: What Effect Will it Have on B2B Lead Generation
- B2B Sales and Social Media – Very Cool Infographic from InsideView
- Lead Generation: Biggest Marketing Challenge for Organizations [Chart]
- Demand Generation and Inbound Marketing – Is There Really a Difference?
- Inside Sales Hiring – A Visual View of the Trends [Infographic]